Doublezero solutions | Manchester based providers of medical communications, bespoke software, web and intranet solutions, email marketing

We're pleased to announce that we're working alongside Robinson's Hygiene Services to deliver a CRM tool which will streamline their business processes.

Robinson's are one of the North West's most successful industrial cleaning organisations; as such, Director Gemma Robinson has identified a need to update their day-to-day workflow practices to reflect their growth and increasing workload. An electronic system is the logical solution to replace much of the paper-based back-office systems, and that's where Doublezero come in.

The software in development will be an enquiry, client and job management tool, which will create a central repository for all the data and documentation essential to Robinson's operations. There will also be a client-facing element to allow clients to login and view the documentation relating to their cleaning jobs.

We're very happy to be working with Robinson's on this project, and hope that it marks the beginning of a successful working relationship.

Development is well underway, stay tuned for a case study when the project goes live.

The Pathways CIC web portal development is finished and the content management system is currently being populated with data, due to launch very soon!

http://ping.fm/dxtSw

The portal will allow Pathways to provide resources for their clients and partners in the public sector.

Until Apple & Adobe stop their sqabbling and learn to play nice (not on the cards anytime soon), here's a nice image slideshow effect that uses jQuery and so doesn't rely on Flash, as so many others do:

http://ping.fm/s3XGg

Looks like we'll be updating our Portfolio image scrollers:
http://ping.fm/2Ne6X
-- so that we won't need a mobile version of the site just for iPhone users!

Something to think about when designing your website response forms:

http://www.lukew.com/ff/entry.asp?1007

To summarise: Natural English forms receive a much better response rate than the traditional form layout (25-40%).

Time to rebuild our contact form I think!
http://www.doublezerosolutions.co.uk/contact_doublezero_solutions/

As well as our email marketing product, Doublezero are now offering SMS marketing.

A few key features:

- 2 way SMS messaging (allows you to recieve replies from recipients)
- Free delivery receipts
- Bulk upload for large volume campaigns
- Message scheduling
- Long message support (612 characters)
- MMS support

And many more

If you'd like to use SMS marketing to contact your clients and prospects, please contact us to find out more.

Using Doublezero Solutions for your email marketing requirements means you get access to our stats feedback service; EmailPup.

Once your campaign has been sent, you can instantly see the statistics on who's opened, read and clicked on links in your marketing email. We'll automatically clean 'dead' email addresses and those people who aren't interested from your recipient lists, and you can download all the stats and cleaned data lists to csv files, viewable in Excel.

Check out some screens of Emailpup on our facebook page

If you'd some more info on how we can help you with your email marketing requirements, please do contact us.

This was posted by Jonathan Richman some time ago, but still has some interesting ideas regarding digital marketing for pharma companies. Some of the ideas may not be so practical in the real world, but they don't lack originality:
http://ping.fm/Nd9DF